
Engineer Ibrahim Al-Muallem, Chairman of the Board of Directors of the Shorouk Foundation, will be a guest of media personality Lamis Al-Hadidi in a special episode of the program “Picture” On a channel The dayscheduled to be shown Monday evening at 9 p.m.
The episode reviews Dar Al Shorouk’s journey in the soft power industry, and its role in shaping Arab cultural awareness over decades, through an open dialogue that combines culture and sports.
In the teaser promo for the episode, Al-Muallem stressed the importance of interacting with the times, explaining: “We must be a living element interacting with contemporary civilization and cultures,” referring to his vision of the role of cultural institutions in confronting global transformations and keeping pace with cultural and intellectual developments.
For the first time during the episode, Al-Muallem revealed personal memories with the great writers, writers, and thinkers who contributed to shaping the Egyptian and Arab cultural scene, in addition to talking about his vision for the future of Al-Ahly Club, the national team, and the Egyptian football system.
This episode is part of a series of dialogues “Image” programwhich opens the files of thought, culture and sports, and seeks to shed light on personal and institutional experiences that influenced the creation of public awareness and the promotion of cultural dialogue in society.








