Wednesday 04/March/2026 – 07:08 PM
The Red Castle Company, which is responsible for implementing the Al-Ahly Stadium project in the current period, has begun marketing the Al-Ahly Club Museum by participating in the activities of the International Tourism Exhibition (ITB) in Berlin, one of the largest and most important tourism exhibitions in the world, within the framework of the strategy that aims to market the Century Club Museum at the global level in an optimal manner.
During this participation, Mohamed Kamel, President of the Red Castle Company, reviews the museum’s vision as an integrated cultural and tourism project that documents the history of Al-Ahly, which extends for more than a century, and provides a modern interactive experience that keeps pace with international standards, making it a destination for visitors from inside and outside Egypt.
The presence at ITB BERLIN also represents a step to strengthen the project’s position on the international tourism map, by holding meetings with major tourism companies, tour operators and investors, and discussing ways to include the museum within the official tourism programs of the Egyptian state, so that it becomes a fixed destination on the agenda of tourists interested in sports and culture.
